I'm sure you've all seen the Kia commercial featuring 80s hair metal band Motley Crue. I'm not real sure that is marketing genius. I mean really, when you think Kia, is 80s excess and debauchery the first thing that comes to mind? Or how about your first thoughts after hearing the opening riffs to "Kick Start My Heart"? Yeah, that's right, not Kia.
Now Judas Priest and Honda have gotten in on the act. I realize these guys have got make some money. Not really faulting them. But somehow, it just doesn't seem to work for me.
If I hear Motorhead shilling for a Prius, I'm done. That just might be the final straw.